Marketing Manager
Company: SPECTRUM
Location: Littleton
Posted on: January 18, 2023
Job Description:
At a glance:
- Are you an experienced product marketing or marketing expert
that thrives at the intersection of product, marketing and
sales?
- Can you collaborate with cross-functional teams and boundary
partners to achieve company objectives for cloud-based
networks?
- Do you desire an influential role in shaping the image and
value of a technology leader? Our company:
At Spectrum Enterprise, our goal is to foster an engaging work
environment that encourages our team members to reach their full
potential. We promote a culture of excellence that celebrates
diversity, innovative thinking and dedication to consistently
exceeding client expectations.
Spectrum Enterprise, a part of Charter Communications, Inc., is a
national provider of scalable, fiber technology solutions serving
America's largest businesses and communications service providers.
The broad Spectrum Enterprise portfolio includes networking and
managed services solutions: Internet access, Ethernet access and
networks, Voice and TV solutions. Spectrum Enterprise's
industry-leading team of experts works closely with clients to
achieve greater business success by providing solutions designed to
meet their evolving needs. More information about Spectrum
Enterprise can be found at
Highlights:
As a Senior Product Marketing Manager for Network Services, you
support products and projects that bring organizations together by
connecting their offices, remote users and clouds with a seamless
fabric, agile technology and expert client support. You help drive
product revenue, boost market share and increase product
consideration by leading the development of strategies and
initiatives. You maintain an in-depth understanding of products,
personas and market place to enable effective participation in
product launch, growth and development opportunities. You
collaborate with cross-functional teams and boundary partners in
Product Management, Sales and Marketing to achieve company
objectives. You report directly to the Director of Product
Marketing for goals, guidance and assistance.
Position benefits:
- Competitive salary with bonus.
- Health, vision and dental insurance.
- 100% company match 401(k) up to 6%.
- Company funded retirement accumulation plan for an additional
3%.
- Education assistance.
- Pretax childcare spending account.
- Paid holidays, vacation days, personal days and sick days.
- Employee discount on Spectrum services where available. What
you will do:
- Encourage company-wide success through active and consistent
support of all efforts to simplify and enhance the client
experience.
- Support the success of projects that involve exposure to
different technologies like SD-WAN, SASE, security, Wi-Fi, wide
area networks, local area networks and network access technologies,
like wireless or fiber.
- Create and manage compelling and clear product positioning,
messaging, solution narratives, and value proposition while using
use cases to ensure adoption of messaging across the business
ecosystem.
- Achieve product objectives by defining marketing requirements,
establishing and championing a comprehensive product go-to-market
strategy and leading cross-functional teams across Product, Sales,
Marketing and Training to implement plans that grow awareness,
preference and purchase of existing products.
- Construct comprehensive strategies and requirements to assist
in launching new products into the market and sales channels while
leading cross-functional teams to execute launch plans.
- Research the current buyer, competition and marketplace to
identify or validate market growth or expansion opportunities.
- Guide marketing efforts by maintaining an understanding of the
buyer's journey, influencing the marketing content roadmap and
conceptualizing or developing tools and resources, such as website
copy, seller reference materials, analyst materials, return on
investment (ROI) tools, sales scripts, battle cards, product briefs
and product presentations.
- Perform additional duties related the position as assigned.
Required keys for success:
- Seven or more years of experience in product marketing or a
related marketing, sales or product position.
- Proven ability to effectively explain value and benefits
derived from technical concepts and convey them to all types of
audiences.
- Experience creating effective messaging, positioning and sales
enablement tools.
- Strong project management skills with the ability to set and
meet deadlines for multiple projects simultaneously while
maintaining accuracy and efficiency in deliverables.
- Prioritization and organizational skills with the ability to
manage all phases of a large project, such as product launches,
from beginning to end with sufficient autonomy.
- Prior experience working with all levels of an organization,
different disciplines and varying degrees of technical and business
experience.
- History of showing sound judgment and initiative to accomplish
job duties and resolve issues while working under pressure.
- Confidence when conducting formal presentations or speaking
publicly to large audiences.
- Track record of analyzing and interpreting data and market
research to make recommendations based on analysis and
expertise.
- Ability to evaluate, recommend and execute strategies and
actions quickly and accurately.
- Detail-oriented balanced with the ability to think
strategically.
- Highly developed capacity for teamwork with the ability to
foster and manage change. How you will stand out from the crowd:
- Previous communications industry experience.
- Familiar with networking concepts or technologies, such as
LANs, WANs, Edge computing, 5G Internet or relevant
technology.
- Proficient in Microsoft Word, Excel, PowerPoint and
Outlook.
- Effective written and spoken English communication skills with
all levels of an organization. Your education:
- Bachelor's degree in business, finance or a related field, or
an equivalent combination of education, training and experience
(required).
- Master's degree in a related field (preferred). MPD328 325537-8
325537BR
Here, employees don't just have jobs, they build careers. That's
why we believe in offering a comprehensive pay and benefits package
that rewards employees for their contributions to our success,
supports all aspects of their well-being, and delivers real value
at every stage of life.
The pay for this position has a salary range of $88,200.00 to
$156,600.00. The actual salary offer will carefully consider a wide
range of factors, including your skills, qualifications, experience
and location. Also, certain positions are eligible for additional
forms of compensation such as bonuses.
Keywords: SPECTRUM, Littleton , Marketing Manager, Advertising , Littleton, Colorado
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