Marketing Manager

Company: SPECTRUM
Location: Littleton
Posted on: January 18, 2023

Job Description:

At a glance:

• Are you an experienced product marketing or marketing expert that thrives at the intersection of product, marketing and sales?
• Can you collaborate with cross-functional teams and boundary partners to achieve company objectives for cloud-based networks?
• Do you desire an influential role in shaping the image and value of a technology leader? Our company:
  
  At Spectrum Enterprise, our goal is to foster an engaging work environment that encourages our team members to reach their full potential. We promote a culture of excellence that celebrates diversity, innovative thinking and dedication to consistently exceeding client expectations.
  
  Spectrum Enterprise, a part of Charter Communications, Inc., is a national provider of scalable, fiber technology solutions serving America's largest businesses and communications service providers. The broad Spectrum Enterprise portfolio includes networking and managed services solutions: Internet access, Ethernet access and networks, Voice and TV solutions. Spectrum Enterprise's industry-leading team of experts works closely with clients to achieve greater business success by providing solutions designed to meet their evolving needs. More information about Spectrum Enterprise can be found at
  
  Highlights:
  
  As a Senior Product Marketing Manager for Network Services, you support products and projects that bring organizations together by connecting their offices, remote users and clouds with a seamless fabric, agile technology and expert client support. You help drive product revenue, boost market share and increase product consideration by leading the development of strategies and initiatives. You maintain an in-depth understanding of products, personas and market place to enable effective participation in product launch, growth and development opportunities. You collaborate with cross-functional teams and boundary partners in Product Management, Sales and Marketing to achieve company objectives. You report directly to the Director of Product Marketing for goals, guidance and assistance.
  
  Position benefits:
  • Competitive salary with bonus.
  • Health, vision and dental insurance.
  • 100% company match 401(k) up to 6%.
  • Company funded retirement accumulation plan for an additional 3%.
  • Education assistance.
  • Pretax childcare spending account.
  • Paid holidays, vacation days, personal days and sick days.
  • Employee discount on Spectrum services where available. What you will do:
    • Encourage company-wide success through active and consistent support of all efforts to simplify and enhance the client experience.
    • Support the success of projects that involve exposure to different technologies like SD-WAN, SASE, security, Wi-Fi, wide area networks, local area networks and network access technologies, like wireless or fiber.
    • Create and manage compelling and clear product positioning, messaging, solution narratives, and value proposition while using use cases to ensure adoption of messaging across the business ecosystem.
    • Achieve product objectives by defining marketing requirements, establishing and championing a comprehensive product go-to-market strategy and leading cross-functional teams across Product, Sales, Marketing and Training to implement plans that grow awareness, preference and purchase of existing products.
    • Construct comprehensive strategies and requirements to assist in launching new products into the market and sales channels while leading cross-functional teams to execute launch plans.
    • Research the current buyer, competition and marketplace to identify or validate market growth or expansion opportunities.
    • Guide marketing efforts by maintaining an understanding of the buyer's journey, influencing the marketing content roadmap and conceptualizing or developing tools and resources, such as website copy, seller reference materials, analyst materials, return on investment (ROI) tools, sales scripts, battle cards, product briefs and product presentations.
    • Perform additional duties related the position as assigned. Required keys for success:
      • Seven or more years of experience in product marketing or a related marketing, sales or product position.
      • Proven ability to effectively explain value and benefits derived from technical concepts and convey them to all types of audiences.
      • Experience creating effective messaging, positioning and sales enablement tools.
      • Strong project management skills with the ability to set and meet deadlines for multiple projects simultaneously while maintaining accuracy and efficiency in deliverables.
      • Prioritization and organizational skills with the ability to manage all phases of a large project, such as product launches, from beginning to end with sufficient autonomy.
      • Prior experience working with all levels of an organization, different disciplines and varying degrees of technical and business experience.
      • History of showing sound judgment and initiative to accomplish job duties and resolve issues while working under pressure.
      • Confidence when conducting formal presentations or speaking publicly to large audiences.
      • Track record of analyzing and interpreting data and market research to make recommendations based on analysis and expertise.
      • Ability to evaluate, recommend and execute strategies and actions quickly and accurately.
      • Detail-oriented balanced with the ability to think strategically.
      • Highly developed capacity for teamwork with the ability to foster and manage change. How you will stand out from the crowd:
        • Previous communications industry experience.
        • Familiar with networking concepts or technologies, such as LANs, WANs, Edge computing, 5G Internet or relevant technology.
        • Proficient in Microsoft Word, Excel, PowerPoint and Outlook.
        • Effective written and spoken English communication skills with all levels of an organization. Your education:
          • Bachelor's degree in business, finance or a related field, or an equivalent combination of education, training and experience (required).
          • Master's degree in a related field (preferred). MPD328 325537-8 325537BR
            
            Here, employees don't just have jobs, they build careers. That's why we believe in offering a comprehensive pay and benefits package that rewards employees for their contributions to our success, supports all aspects of their well-being, and delivers real value at every stage of life.
            
            The pay for this position has a salary range of $88,200.00 to $156,600.00. The actual salary offer will carefully consider a wide range of factors, including your skills, qualifications, experience and location. Also, certain positions are eligible for additional forms of compensation such as bonuses.

Keywords: SPECTRUM, Littleton , Marketing Manager, Advertising , Littleton, Colorado